Muscle & Strength India is a leading retailer of protein powder and all sports nutrition. It is the go-to place for best bodybuilding supplements for men and women. The director of the company approached us for franchise business leads initially. In the process of our in-depth analysis of their website, we raised certain red flags requiring immediate attention. We gave them a report of the necessary amendments to be made to their web design and also advised them to work on their website content and SEO. The changes were suggested with the idea that a potential franchise partner which our marketing strategies may bring to their website must be interested in surfing their information over their web page as well as Google searches. Therefore, a focus must be laid on the landing page development before indulging in any marketing strategy. In accordance with this, we performed Search Engine Optimisation for their website, revamped their Home Page Content and also provided them with 100 potential franchise leads. We have come up with their PR(Press Release) as well.