Story Line 

Muscle & Strength India is a leading retailer of protein powder and all sports nutrition. It is the go-to place for the best bodybuilding supplements for men and women. The director of the company approached us in relation to franchise development. We suggested the distribution of a Press Release for an enhanced digital presence and market credibility.

Thereafter, their Press Release was distributed on the 31st of July, 2018. It talked about the launch of their fifth store in Ghaziabad. It also highlighted all their USPs and the impact of selling authorized products from 39 international brands. The founder talked at length about his vision, the expansion model and shared his take on the counterfeit supplements that are being rotated in the supplement industry.